Partnerships
People are saturated with content. An ad competes for seconds of distracted attention. At Dharma your brand becomes an experience.
Partnerships
Co-create with Dharma.
We're not looking for brands that buy a logo. We're looking for brands that add something to the experience: a class, an activation, a product people take home. Almost every Market brand stays with us all year long.
Why Dharma
11 reasons
- 01
Audience
68% women, 74% aged 25 to 44. They invest in their wellbeing.
- 02
Community
More than 4,000 people have lived a Dharma experience.
- 03
Reach
Our own 26,000-person database plus a media tour: TV, radio and press.
- 04
Road to Dharma
Intimate presence with 80 to 200 people, several times a year.
- 05
Dharma Fest
Two days, 2,000 projected attendees, more than 30 brands.
- 06
Corporate
Reach company teams through Dharma Corporate.
- 07
Content
Video and photography of your activation, for your own channels.
- 08
Experiential activation
Your brand in people's hands, not on a screen.
- 09
Lead generation
Digital sign-up at your stand and a lead report.
- 10
Wellness Market
More than 30 local brands promoting whole-person wellbeing.
- 11
Media
Instagram, Facebook and TikTok campaign, plus targeted ads.
Audience
Who's on the other side.
Gender
- Women0.0%
- Men0.0%
Age
- 25–340.0%
- 35–440.0%
- 18–240.0%
- 45–540.0%
Lifestyle
- Whole-person wellbeing
- Music & art
- Nature & sustainability
- Premium experiences
The brand journey
- 01
Pre-campaign
Communication starts months before the festival. Your brand is in from day one.
- 02
Road to Dharma
Intimate presence at 80-to-200-person experiences.
- 03
Dharma Fest
Two days, stand, activation and gifts for the community.
- 04
Content
Photography and video of everything you did, ready for your channels.
- 05
Community
Your benefit lives in Dharma Benefits for the rest of the year.
- 06
Post-event
Lead and content report. And the next conversation.
Case studies
Coming soonWe publish named cases and results only with each client's permission.
Partnership formats
Four ways to be here.
The investment for each format comes in the proposal.
- 01
Official
Your brand in the community, all year
Presence at Dharma Fest 2027
- Exclusive zone with an 8x8 stand in a prime location
- Complimentary tickets: 10 Experience + 20 regular
- Logo on the official backdrop, screens and printed material
- Presence at 2 Road to Dharma editions, one co-created with your brand
Visibility and community
- Category exclusivity
- Media tour and influencer campaign
- Presence across all event communication
- BTL activations and targeted digital ads
Lead generation
- Digital sign-up at the festival and both Roads
- Consolidated yearly lead report
- Exclusive audiovisual content of all your activations
- Brand-exclusive post-festival video
- 02
Gold
The festival, plus ongoing presence
Presence at Dharma Fest 2027
- 6x6 stand in a high-traffic zone
- Complimentary tickets: 5 Experience + 15 regular
- Logo on the official backdrop and on screen during talks
- Brand presence at 1 Road to Dharma edition
Visibility and community
- Media tour and influencer campaign
- One publication (post and story) on Dharma and Campo Lago channels
- Presence at BTL activations
- Audiovisual content of your activation
Lead generation
- Lead report from both moments
- Post-festival video with brand mention
- 03
Silver
Two days of presence
Presence at Dharma Fest 2027
- 3x3 stand with table and 2 chairs, both days
- Complimentary tickets: 10 regular
- Logo on official event material
Visibility and community
- One publication (post and story) on Campo Lago and Dharma channels in collaboration with the brand
- Mention in official communications and event activities
- Priority invitation to Road to Dharma
Lead generation
- Digital contact sign-up at your stand
- Lead report at event close
- 04
Market
A stand at the Wellness Market
What's included
- Space at the Market both festival days
- Listing among Dharma Fest brands
- Option to add your benefit to Dharma Benefits
Opportunities
Categories with room for a partnership.
- Financial
- Mobility
- Beauty
- Hair
- Skincare
- Food
- Technology
- Wellness
- Sport
- Beverages
- Health
- Home
Brands that trust Dharma
58+
- SALT
- Vita Açaí
- Puro Shot
- Gricket House
- Ollie
- Ceres Orgánica
- Agua de Luz
- matcha-lā
- Peji Bar
- Many Infusiones
- Nutriplus
- The Rainforest Lab Costa Rica
- dōTERRA
- ápika
- Dr. Brown's
- Sesderma
- Ondalina
- Eureka!
- Piel y Mente
- Athenas
- Everlast
- GoCare
- ecomuna
- Daniela Segura
- FuXion
- iProject
- Ameer Holistic
- Biodrop
- Pranayama Costa Rica
- pragati
- AllRecovery
- Salud & Bienestar esencial
- Zumba
- Nikkos
- Hi Hipertin
- Termix Professional
- Doer Fitness
- Circl Mobility
- Strong Nation
- Spinning Center
- Innerpath Holistic
- So-Fit
- Aquí y Ahora
- Cuarzo Rosa
- Verti Greens
- El Rincón de los Milagros
- LUI Costa Rica
- Oleana
- Casa Durán Parfums
- Cham Gourmet
- nipskin
- Cabasa Frozen Pizza
- Sencha Tea
- Paloma Studio
- Shiny Velvet
- MET
- Brixta
- Ylang
Partnerships
Let's build something together
Tell us about your brand and we'll send you the proposal with the investment for each format.
Join Dharma
Hear it before anyone else.
Festival dates, spots for every Road, new experiences. One email when there's something to tell. Nothing else.
Join Dharma